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There is a misunderstanding for many business owners about how to grow your organic rankings on search engines like Google. Having an experienced and skilled SEO director is a key to achieving higher rankings, but it’s important to remember that without social media, particularly a social media strategist, your organic rankings will not advance to the optimum level of achievement. These...[more]

Last month Google announced that they would begin penalizing websites that display content-blocking pop-ups. These are called “interstitial ads,” you can find these all over the Internet as you try to browse certain websites. This is how they work: you navigate to an article that you want to read and as you are just starting with the first paragraph, a pop-up appears that blocks the c...[more]

The internet is ever-changing so it’s important to remember your website must reflect those changes as well. Maintaining your website is essential to your business because most potential leads come from searching online for goods and services. Typically, the first impression potential customers of your business get will come from your website and other platforms your business is connect...[more]

Many of our clients have asked about or considered starting a Snapchat account, but after realizing that it really requires a full-time staff member to maintain an active successful account, they opt out. Well, we have some good news for those of you wanting to add to your social media presence, but not ready for the responsibilities of Snapchat. Earlier this month, Instagram announced it...[more]